READ HOPE’S BOOKS…

Hope for the Animals Podcast host Hope Bohanec has written two books on the subjects of humanewashing and greenwashing. Her first book, The Ultimate Betrayal: Is There Happy Meat? draws on peer-reviewed research, worker and rescuer testimony, and encounters with farmed animals themselves. The Ultimate Betrayal discusses the recent shift in raising and labeling farmed animals and the misinformation surrounding this new marketing of animal foods and farming. 

Hope’s second book just came out in 2023. This edited volume called The Humane Hoax: Essays Exposing The Myth of Happy Meat, Humane Dairy, and Ethical Eggs covers the timely topics of humanewashing, greenwashing, language and labels, and explores how so-called alternative animal agriculture intersects with feminism, affects the environment, is represented in the media, and more. This anthology has an impressive list of 18 contributing authors who have written essays on the subject of the humane hoax coming from a diversity of perspectives, issues, and subtopics. They range from radical protesters to educating advocates to professional scholars in the academy. What they all share is a forward-thinking vision and common concerns with animal agriculture’s marketing shift to so-called humane labels.